We are a company incorporated in England & Wales with company number 03830335 whose registered office is at Cardiff City Transport Services, Ltd, Sloper Road, Leckwith, Cardiff, South Glamorgan, CF11 8TB. You can find out more information about us here.
This document (our “privacy notice”) sets out information relating to how we use personal information relating to individuals we have dealings with. It also sets out information about what rights individuals have in relation to their personal information and various other matters required under data protection law.
In particular, this privacy notice provides information to individuals about how they can object to our use of their personal information, how they can withdraw any permissions they have given to us to enable us to process their personal information and how they can make a complaint.
This privacy notice contains the following sections:
- Important information and who we are
- The data we collect about you
- How we obtain your personal data
- How we use your personal data
- Disclosures of your personal data
- International transfers
- Data retention
- Your legal rights
IMPORTANT INFORMATION AND WHO WE ARE
This website is not intended for children and we do not knowingly collect data relating to children.
HOW YOU CAN GET IN TOUCH WITH US
- Email address: email@example.com
- Postal address: PO Box 83, CF11 1NA
RIGHT TO COMPLAIN TO THE INFORMATION COMMISSIONER’S OFFICE
You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).
We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
- Identity Data includes first name, maiden name, last name, marital status, title, date of birth and gender.
- Contact Data includes email address, residential address and telephone numbers.
- Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
- Usage Data includes information about how you use our website and services.
- Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.
We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.
We use different methods to collect data from and about you including through:
- Direct interactions. You may give us your Identity and Contact data when making an enquiry through our enquiry service, by filling in feedback forms or by corresponding with us by post, phone, email or otherwise.
- Automated technologies or interactions. As you interact with our website, we will automatically collect Technical Data about your equipment, browsing actions and patterns. This website may use web analytics tools, such as Google Analytics, to track your interactions with the website and to store information. We use this information to measure the effectiveness of our web presence and to compile statistical reports.
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
PURPOSES FOR WHICH WE WILL USE YOUR PERSONAL DATA
We have set out below, in a table format, a description of all the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.
Note that we may process your personal data for more than one lawful ground depending on the specific purpose for which we are using your data. Please contact us if you need details about the specific legal ground we are relying on to process your personal data where more than one ground has been set out in the table below.
|Purpose/Activity||Type of data||
Lawful basis for processing
|To manage our relationship with you which will include:
(a) contacting and corresponding with you in response to an enquiry submitted to us through our enquiries email service or feedback forms
(d) Marketing and Communications
|Legitimate interests – to be able to respond to your enquiry in full and to keep our records updated
|To enable you to complete a survey relating to our website and service offering||(a) Identity
(e) Marketing and Communications
|Legitimate interests – to study how customers use our services, to develop and generate new business|
|To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data)
|Legitimate interests – for running our business, provision of administration and IT services, network security, to prevent fraud
|To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you
(e) Marketing and Communications
|Legitimate interests – to study what services visitors to our website seek, to develop and generate new business and to inform our marketing strategy|
|To use data analytics to improve our website, services, marketing, customer relationships and experiences
|Legitimate interests – to define types of customers for our services, to keep our website updated and relevant, to develop and generate new business and to inform our marketing strategy|
|To make suggestions and recommendations to you about services that you may be interested in||(a) Identity
(f) Marketing and Communications
|Legitimate interest – to showcase and develop our services and generate new business opportunities|
We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising. We may use your Identity, Contact, Technical and Usage Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you.
You will receive marketing communications from us if you have requested information relating to our service offering from us and you have not opted out of receiving that marketing.
We will not pass your personal data on to any third parties unless we otherwise get your express opt-in consent before we share your personal data with any third party for marketing purposes.
You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or by contacting us at any time.
To find out more about what cookies are and how to manage and delete them, visit http://www.allaboutcookies.org/.
We do not share your personal information with others.
We do not transfer your personal data outside the European Economic Area.
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
HOW LONG WILL YOU USE MY PERSONAL DATA FOR?
We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements, in most cases for a period of one year. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
Under data protection law, you have a number of different rights relating to the use of your personal information. Please see the below summary of those rights. More information about your rights and our obligations can be found on the ICO website https://ico.org.uk/.
|A right of access||This is a right to obtain access to your personal data and various supplementary information.|
|A right to have personal data rectified||This is a right to have your personal information rectified if it is inaccurate or incomplete.|
|A right to erasure||This is a right to have your personal information deleted or removed.|
|A right to data portability||This is a right to obtain and re-use your personal information for your own purposes.|
|A right to object||This is a right to object to the use of your personal information.|
|A right to object to automated decision making||This is a right not to be subject to a decision which is made solely on the basis of automated processing of your personal information where the decision in question will have a legal impact on you or a similarly significant effect.|
|A right to restrict processing||This is a right to ‘block’ or suppress processing of your personal information.|
|A right to withdraw consent||If you have given us your consent to use any of your personal information, you can withdraw your consent at any time.|
If you wish to exercise any of your rights, please contact us.